Category Fashion

ATMO – New design center in Reykjavík

ATMO is a new design center opening in Reykjavík‘s main shopping street tomorrow, the 15th of November. It will be very exciting to swing by at the grand opening, which

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Imagine Me & dream yourself

Monki´s Imagine Me collection is just like a dream come true, and a very sweet colourful one too! Shop the collection on Monki´s webpage : and check out the

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New book: Icelandic Fashion Design by Charlie Strand

Charlie Strand is a British photographer and stylist that has a special interest in Icelandic culture. He newly launch a new photography book, Icelandic Fashion Design, showing the work of

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Freebird – Romantic with a little twist of rock

Icelandic design team and couple Gunnar Hilmarsson og Kolbrún Petrea Gunnarsdóttir presented a new fashion label to Icelanders last Thursday as they launched a new clothing line called Freebird. The couple

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Black & White

1. Poster 2. Storage box 3. Blouse 4. Pillow 5. Mug 6. Calendar     

BIK BOK + Costume Magazine Norway

Bik Bok, the Norwegian high street fashion chain, and Costume Magazine in Norway have joined forces. The collaboration has resulted in a 14 piece clothing line and accessories which will

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Shopping Scarfs

1. Henrik Vibskov  2. Dagmar  3. Boomerang 4. Acne 5. Selected Femme 6. By Marlene Birger   7. Amanda Christensen 8. Vila 9. H&M

5 x Sparkle

    1. Weekday 2. Cubus 3. Vila 4. Savannah for Nelly 5. Gina Tricot

Elin Kling for Guess

Elin Kling for Guess is a very interesting collaboration. At first it doesn’t seem like the best match but the results are worth a look. The collection is being sold

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Favorite blogger outfits of the week

We love to read blogs, so we decided to recap on some of the best outfits we saw this week. Blogger: Jenni Rotonen, blog:, image: from Jenni’s blog. Blogger: Pattra

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