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Category Beauty

Beauty Editorial: Find the Light

  Photographer: Hedda Axelsson / @heddaelisabet Makeup artist and hair stylist: Matilda Blom / @matildabloms Model: Alice Prybil @Le Management

What’s In My Makeup Bag This Summer?

I have to admit that I’m obsessed with “what’s in my bag” Youtube videos, I honestly think I’ve seen them all. Going through someone’s makeup bag excites me, maybe because I

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Summer is officially here! While we all get excited about summer trips, adventures, relaxing and soaking up the sun, we can’t forget about the importance of protecting our skin! UV damage

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Pink Tropical Glossy Kiss

The time has come to store away your nude matte shades and make room for the new it-color; PINK! Pigmented glossy lips have made a huge comeback on this year’s Spring/Summer

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Self(ie) Love Club – Amanda Kiviniemi

Media’s attitude towards women and celebrities’ half nude pictures in product placement images are known for having a negative impact – especially on young women who tend to objectify themselves

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4 Editors Share Their Summer Beauty
Do’s and Don’ts

New season means new beauty trends. What trends to follow and what to pass up on can be very stressful for many. Every season I get the question “What’s in

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Men Wear Makeup Too, Not a Big Deal

Whether we realize it or not – men are wearing makeup. Male, female, gay, straight, married or not, makeup is for everyone. We’re so focused on what society is telling

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Unique Beauty with the Lejonhjärta Twins

Max Factor believes that every woman has something special, a factor to enhance and be proud of. They want to highlight the brand’s heritage with their new #myfactor campaign, which

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Gummy Bears Are Your Hair’s Best Friend

Yes, I’m talking about SugarBearHair. The hair vitamins brand that has been taking social media by storm and is part of every it-girl’s daily beauty routine. If you’re not familiar with

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Smooth, Bullet-Proof Kisses for Valentine’s Day

Valentine’s day is tomorrow and we’re so excited! The main key to the ultimate Valentine’s day makeup is the signature red lip. For us Scandinavian girls/boys we need to show

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