Hugrún is an art and design enthusiast from Iceland, with a deep appreciation for aesthetics that deviate from the conventional.
Being born and raised in the Reykjavík region, she draws inspiration from the city’s quirky small-town culture, and the diversity and individuality of its inhabitants.
Bitte Kai Rand brings us ‘Hidden Treasures’! This colorful AW18 collection was inspired by the geological wonders of our planet, meant to take us on a journey through the earth
Step into the portal and go through to the other side to enter HELIOT EMIL‘s world of industrial techno. This young brand, created by brothers Julius and Victor Juul, premiered
“Has anyone ever been in the same place as Chaka Khan, Foo Fighters, The Prodigy and Big Sean, all at once?” Secret Solstice is over, for now, which we’re very
Secret Solstice was held for the fourth time this weekend! This annual event has been a must-see for locals since its first edition in 2014 and the number of foreign
Yesterday was the final day of Secret Solstice this year and we’re already looking forward to next year! Here is our second batch of favourite festival style looks from this
Secret Solstice is in full swing! This event, held for the fourth time this year, has attracted music and fashion lovers alike. Here’s a taste of some of the awesome
Icelandic childrenswear brand iglo+indi has established itself as one of the most prominent Icelandic brands on a global scale. Adding to their list of accomplishments, they just released a collaborative
English indie electronic band The xx are this year’s “Íslandsvinir” (Friends of Iceland) – an honorable title Icelanders like to bestow upon celebrities that visit the country regularly, or just
It’s been quite a year for Hildur Kristín Stefánsdóttir, who has just released her first solo album, almost exactly a year after releasing her very first single as a solo
The Danish Design Award was held this week, where designers received recognition for their contribution to danish design in a variety of categories. Design is more than just making nice