Step into the portal and go through to the other side to enter HELIOT EMIL‘s world of industrial techno. This young brand, created by brothers Julius and Victor Juul, premiered their AW18 collection for the first time in their native Copenhagen. The AW18 collection, titled ‘Intended Consequences’, draws inspiration from the work of artists such as Bill Viola and Richard Serra.
The collection features a range of monochromatic items with a strong emphasis on black. Many delightful black head-to-toe looks are portrayed through an array of contrasting textures and sewing techniques to express designer Julius Juul’s concept based on the internal conflict of negative and positive. A mix of fitted and loose garments is tied together wonderfully. Carefully placed industrial accents and asymmetrical shapes create a surprising and paradoxical love affair between contrast and harmony.
Photos by Victor Jones
For more information about HELIOT EMIL visit www.heliotemil.com
Tags: aw18, HELIOT EMIL
Hugrún is an art and design enthusiast from Iceland, with a deep appreciation for aesthetics that deviate from the conventional.
Being born and raised in the Reykjavík region, she draws inspiration from the city’s quirky small-town culture, and the diversity and individuality of its inhabitants.
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