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IKEA x Virgil Abloh and Ben Gorham

During IKEA’s Democratic Design Day, IKEA announced that they will work alongside fashion designer Virgil Abloh, founder of the cool kid’s favorite label Off White. They also presented their collaboration with the Swedish luxury perfume brand Byredo’s founder Ben Gorham.

Together with Abloh, IKEA will produce a collection aimed at millennials who are moving into their first home. Abloh also presented his own take on the iconic Frakta bag. Frakta lately hit the headlines when Balenciaga released a $2305 version of it, and soon followed both a G-string and a baseball cap. Ablohs’ version, however, was made in cardboard with SCULPTURE written on it.

Virgil Abloh IKEAImage found here.

IKEA teamed up with Byredo’s Ben Gorham to explore new ways of adding scents to your home. The collection wants to take a democratic approach to fragrances and will feature a range of candles and perfumes. There aren’t many other details, but apparently, Ikea’s beloved cinnamon rolls might just inspire a scent, so it’s bound to be good.

In addition to the collaboration, Byredo is also about to launch its first collection of handbags, read more about that here.

Byredo IKEA

Image found here

The collaborations will both launch in 2019. Besides the previously mentioned, IKEA will also draw inspiration from “The Space Trip to Mars”.  Where they will collaborate with Jesper Kouthoofd and his Teenage Engineering who previously worked with Cheap Monday.