Mini A Ture – Copenhagen

There is nothing ‘mini’ about the impact that Mini A Ture Copenhagen is having on the Nordic and worldwide kid’s fashion scene!

MINI A TURE is the illusion of our childhood. The essence of playful dreams, play and bubbling joy.” sums up exactly what is drawing customers to this Danish brand.

Stylish, Stand out and Significant to fashion is an alliteration which comes to mind when we look through the AW16 and outerwear collection.

Mini A Ture is synonymous with what we have come to love and expect from a Danish design company. But the bottom line is that our kids just look so cute and well-dressed in the collections, which Mini A Ture keep on throwing at us, 6 times a year!

So, Autumns here and Winter is approaching which means the time has come for the Danish brand to offer us their practical and trendy kid’s outerwear.

Parents will be comforted by these words: “MINI A TURE’s foundation comes from their Scandinavian roots which are also spiced up with a clear international design profile. Our clothes have a strong and unique touch, while at the same time they are functional and comfortable to wear. We have high standards quality wise, so the clothes are produced to endure daily use and wear, which allows children to continue to play.”

And children by these looks…

Who are the clever people who have designed these beautiful collections time and time again? Well, let us introduce you to:

Design Director Anne Katrine Montag

Anne Katrine is herself a “child” of MINI A TURE. Having started as a design assistant back in the day she is the perfect torch holder when considering the DNA build and playful nature of the collections.

Anne Katrine, herself comes from a creative family and the design heritage she takes after her own mother. Her 3 children have all been ambassadors for the brand and through testing on family Anne Katrine knows firsthand what works and what does not.

Anne Katrine’s world is one of many wonders – her design philosophy is one of simplicity combined with wearability and grandeur. Any child around the world can be sure that each and every obstacle is thought of and surpassed before the clothing is created and placed in stores around the world.

 

Outerwear design manager Linn Cecilie Faber

Linn has a vast and insightful mind into the wonders of outerwear. Having been a design assistant to Anne Katrine, and together with her team having built our unique world, it was a natural development when asked to focus on outerwear. From fashion to the technical – Linn covers it all. She is an avid “wild child” – testing the elements and in so our unique and patented qualities together with her two children – latest on ski holiday. Every piece that leaves the hand of Linn is a full insight into the design philosophy of MINI A TURE – only the best and most ethical material is used and the final results are always one of the kind.

If you would like to know more about these incredibly talented people’s collections, head over to MiniATure.com

Autumn and Winter is a time to layer up and make the most of the colder days to show off your winter wardrobe! Enjoy!

Photos: Mini A Ture