Wow, wow, wow.
I know, that’s how I started my post about Cheap Monday’s A/W14 collection. But I just can’t resist. Yet again their show blew my mind and to be honest I can hardly find the right words to explain it to you.
Cheap Monday presented their S/S15 collection at a large indoor swimming pool. The crowd thronged alongside the pool, desperately trying to take a photo good enough to describe the epic of the moment.
It was a rainbow-colored pool party with checkered flannel, tattered denim and platform shoes mixed in a display that ended with this year’s most fashionable swim. The collection is youthful, almost childish, and naive.
This presentation was the best experience I’ve ever had in an indoor swimming pool, sorry Mom and Dad – it’s true.
Photo by Kristian Löveborg
Photos by Kristian Löveborg
Tags: cheap monday, collection, fashion, fashion week stockholm, Runway
Jonas is a writer based in Stockholm.
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