Fashion Week in Sthlm S/S15 – Björn Borg

We were so excited when Björn Borg joined the list of brands to present their Spring/Summer 2015 collections during Fashion Week in Stockholm. Everyone knew, or wished, that the show would be rare and spectacular, something never before seen. Let’s just say that all our hopes and dreams were fulfilled.

It was as if we entered a fictional world, where the models were part of a computer game. They wore masks with dark, slicked back hair and moved in a more or less intricate choreography. The collection is mainly monochrome and, in typical Björn Borg fashion, sporty.

Photo by Kristian Löveborg

Photo by Kristian Löveborg

Photo by Kristian Löveborg

Photo by Kristian Löveborg

Photo by Kristian Löveborg

Photo by Kristian Löveborg

Photo by Kristian Löveborg

Photo by Kristian Löveborg

Photo by Kristian Löveborg

Photo by Kristian Löveborg

Photos by Kristian Löveborg

Photo by Kristian Löveborg

Photo by Kristian Löveborg

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